thats potentional blyk customers?! act fast people.

I’d say we’re just more concerned due to our awareness of how the world is changing. We’re more focused on what’s relevant to our generation and don’t really concern ourselves with other things that don’t pertain to us. Some of us may see it as a waste of time if we did.

As far as simplicity goes, some may call it being lazy. We’re really not lazy, but when we know there are ways to simplify a problem, then we like to see it implemented.

We’re aware of ourselves and aware of what’s relevant to us. I would add those descriptions too.

It’s funny that you bring up “internet natives.” I have many friends who consider themselves digitally savvy and others who find no value in the Internet, rather boredom. (It fit’s under the law of the vital few, I guess you can say: 80% are on the Internet for most of any given day and 20% don’t enjoy online interaction).

Of these two groups, one thing I always notice is the facet of simplicity. If my friends are online, they want spaces that are designed cleanly or where services of the website are simple to understand. Even those who are not online, want simplicity in everyday tasks and functions.

Oh, also, we are millennial so we tend to ask for A LOT of validation from peers in our work.